CollegeTowne Initiative

CollegeTowne Initiative

Alvernia University launched the CollegeTowne initiative in Reading in late 2019. The concept featured three objectives:

• Changing how the university operates and grows
• Affecting the surrounding community and spurring economic development
• Helping Alvernia get noticed as an innovative force in higher education

Alvernia University Pottsville CollegeTowne and American House at Reading CollegeTowne

CollegeTowne initiative fuels regional expansion

Alvernia's forward-thinking initiative spurs development in downtown Reading and Pottsville.

Recent News

Alvernia breaks ground on $20 million CollegeTowne renovation project

Starbucks coming to 401 Penn Street

Alvernia President John R. Loyack at 401 Penn Street groundbreaking ceremony

Alvernia secures record-breaking $4 million grant

PA RACP grant funds Reading-based initiative

Rendering of Alvernia University's downtown Reading location

Wyomissing Foundation bestows $300k grant for CollegeTowne initiative

Three-year award provides support for student powered business incubator

Rendering of the first-floor lobby at Alvernia's downtown Reading location at 401 Penn Street

Alvernia to launch three engineering programs

New programs meet student interest, market demand and region’s workforce needs

President Loyack reveals the engineering programs at 401 Penn St. in downtown Reading.

RKL joins CollegeTowne; Barrett named Executive-in-Residence

Local entrepreneurs, Alvernia students can access business valuation services, expertise as RKL joins Reading CollegeTowne initiative

RKL joins Reading CollegeTowne

Alvernia’s O’Pake Institute joins Ben Franklin Technology Partners Incubator Network

New partnership jump-starts university’s CollegeTowne initiatives

Alvernia University O'Pake Institute Partners with Ben Franklin Technology Partners

Alvernia and DoubleTree partner for student housing

Resident students experience downtown Reading as part of campus de-densification

Alvernia Univeristy CollegeTowne Announcement Bus Downtown

O’Pake powers CollegeTowne

The re-engineering of the O'Pake Institute is powering the CollegeTowne initiative

Rodney Ridley GRCA Winter 2020