Office of Marketing and Communications

Office of Marketing and Communications

The Office of Marketing and Communications is composed of dynamic storytelling professionals dedicated to sharing the university’s distinctive Franciscan heritage, timeless core values and transformative education model to a wide range of internal and external audiences.

As dynamic problem solvers and campus partners the office leverages news and media relations, marketing, branding, photography, videography trademark and licensing, website and social media to help the university accomplish its strategic priorities.

Mission Statement: Through the execution of strategic, creative and collaborative initiatives, the Alvernia University Office of Marketing and Communications (OMC) advances the university’s mission through the curation, stewardship and elevation of the Alvernia brand.

Meet the Team

Kristin Eck 2024

Kristin Eck

Senior Marketing & Communications Specialist Office of Marketing and Communications
| 610-790-1938
Jon Fassnacht 2023

Jon Fassnacht

Director of Website and Editorial Content Office of Marketing and Communications
| 610-796-8208
Lynn Gano 2023

Lynn Gano

Senior Director of Creative Services Office of Marketing and Communications
| (610) 796-8240
Sarah Matarella 2025

Sarah Matarella M.A. ’22

Senior Associate Director of Communication and Social Media Office of Marketing and Communications
| 610-796-8344
Adam Pivirotto 2025

Adam Pivirotto

Multimedia Marketing Manager Office of Marketing and Communications
Leanne Recla 2026

Leanne Recla

Assistant Vice President of Marketing and Communications Office of Marketing and Communications
| 610-568-1466

Our Work:

Alvernia University celebrates more than $82 million raised through historic Partners in Progress campaign

Landmark campaign brings Alvernia’s CollegeTowne vision to life

Partners in Progress

Alvernia Running Club grows through fitness and community

What started as a small group of students meeting for casual runs has grown into an increasingly active campus organization that brings Alvernia University students together through fitness, wellness, and community.

Run Club

Alvernia University and Reading Hospital School of Health Sciences Renew Partnership to Expand Healthcare Education Pathways

Renewed agreement continues dual-enrollment pathways, degree opportunities and discounted bachelor’s completion options for RHSHS students

Tower Health Partnership Renewal 2026

Success Stories

Madison Denchy Ireland

Doctor of Occupational Therapy candidate intrigued by hand therapy and giving future OTs a hand

Madison Denchy MSOT '25 OTD '27 has not only learned what she needs to know for future career success through her coursework, but she’s also been inspired by her professors to lead future OT students on their journey in the classroom, too.So much ...

  • Five-Year Combined Bachelor of Science in Health Science + Master of Science in Occupational Therapy
  • College of Health Sciences
  • 2026
Janine Surmick

Alumna devoted to service named first executive director of glass museum in Pittsburgh suburbs

Ask Janine Surmick '07 how she came to attend Alvernia University and you may want to have some tissues ready – for her, that is.Surmick admits Alvernia was not at the top of the list of colleges and universities she considered when dreaming of wh...

  • 2026
Terry Graul

Alum honors late brother by founding nonprofit supporting individuals with spinal cord injuries

For two decades, Bob Graul ’78 was a San Antonio divorce attorney. Wanting to follow the path of giving back to the community that Alvernia University’s Bernardine Sisters always fostered, he also took on pro bono family law cases and later repres...

  • College of Humanities, Education, and Social Sciences
  • 2026
Deanna Reuben

Alumna regains revered voice, returns to Alvernia stage

Fearing it was gone for good, Deanna Reuben ’79 recently regained her voice. Now she’s using it to help others find theirs.In September, the longtime singer produced and headlined “Rhapsody & Song,” an evening of classical, jazz and Broadway m...

  • 2026