Office of Marketing and Communications

Office of Marketing and Communications

The Office of Marketing and Communications is composed of dynamic storytelling professionals dedicated to sharing the university’s distinctive Franciscan heritage, timeless core values and transformative education model to a wide range of internal and external audiences.

As dynamic problem solvers and campus partners the office leverages news and media relations, marketing, branding, photography, videography trademark and licensing, website and social media to help the university accomplish its strategic priorities.

Mission Statement: Through the execution of strategic, creative and collaborative initiatives, the Alvernia University Office of Marketing and Communications (OMC) advances the university’s mission through the curation, stewardship and elevation of the Alvernia brand.

Meet the Team

Kristin Eck 2024

Kristin Eck

Senior Marketing & Communications Specialist Office of Marketing and Communications
| 610-790-1938
Jon Fassnacht 2023

Jon Fassnacht

Director of Website and Editorial Content Office of Marketing and Communications
| 610-796-8208
Lynn Gano 2023

Lynn Gano

Senior Director of Creative Services Office of Marketing and Communications
| (610) 796-8240
Sarah Matarella 2025

Sarah Matarella M.A. ’22

Senior Associate Director of Communication and Social Media Office of Marketing and Communications
| 610-796-8344
Adam Pivirotto 2025

Adam Pivirotto

Multimedia Marketing Manager Office of Marketing and Communications
Leanne Recla 2026

Leanne Recla

Assistant Vice President of Marketing and Communications Office of Marketing and Communications
| 610-568-1466

Our Work:

Alvernia unveils nearly 300-foot mural celebrating Schuylkill County heritage

Community art project at Pottsville CollegeTowne connects local history, creativity and collaboration

Pottsville CollegeTowne Mural

Academic Success Center Welcomes Record Number of Peer Tutors

46 students to serve their peers for the 2026-27 academic year

2026-27 Peer Tutors

Alvernia Marks 25th Anniversary of Sept. 11 Through Service and Interfaith Remembrance

University launches new Franciscan Fridays service series and gathers faith and community leaders to honor the lives lost and legacy of service

Firefighters Museum 9/11

Success Stories

Terry Graul

Alum honors late brother by founding nonprofit supporting individuals with spinal cord injuries

For two decades, Bob Graul ’78 was a San Antonio divorce attorney. Wanting to follow the path of giving back to the community that Alvernia University’s Bernardine Sisters always fostered, he also took on pro bono family law cases and later repres...

  • College of Humanities, Education, and Social Sciences
  • 2026
Deanna Reuben

Alumna regains revered voice, returns to Alvernia stage

Fearing it was gone for good, Deanna Reuben ’79 recently regained her voice. Now she’s using it to help others find theirs.In September, the longtime singer produced and headlined “Rhapsody & Song,” an evening of classical, jazz and Broadway m...

  • 2026
Linda Lysakowski

Development expert helps those who helps others

A four-decade career in fundraising and development began for Linda Lysakowski ’88 with a chance encounter while she was working at a local bank in the early 1980s and studying at Alvernia College.It was then that Lysakowski received a curious inv...

  • 2026
Alexis Calkins

New York native helps to lay the foundation for physician associate program at Alvernia

Alexis Calkins MSPAS ’26 chose Alvernia for her graduate studies due to its strong foundation of community. During her two years on campus, she helped to foster another foundation, serving among the university’s first Master of Medical Science in ...

  • College of Health Sciences
  • 2026