Bachelors Degree in Communication
Communication is an extremely flexible and practical major that prepares students for a variety of careers. Alvernia University offers a Bachelors Degree in Communication, which includes a broad spectrum of courses encompassing journalism, speech, film, theatre, and functional and creative writing for various media applications.
The skills developed in the Communication programs are precisely those valued in the marketplace today. Courses in the Communication curriculum are structured to strengthen problem-solving abilities and to develop writing skills for professional and personal use. The program also focuses on enhancing critical thinking, oral communication, clear organization and concise expression of ideas.
Students are encouraged to develop practical experience in community-based projects with local businesses, advertising agencies, and television and radio stations. Communication faculty have professional experience in television reporting, print journalism, and theatre. A new campus media center offers opportunities for hands-on-experience.
Communication majors pursue careers in journalism, public relations, event planning, advertising, marketing, publishing, broadcasting, and social media. Alvernia’s program is especially suitable for students interested in working in public relations and corporate communications, for newspapers and magazines, in advertising and marketing, or television. Graduates have been employed by a variety of media including the Rachael Ray Show, CNN Washington Bureau, C-SPAN, WIP Sports Radio, QVC and the Reading Eagle-Times. In addition, graduates hold positions in local and national corporations, public service institutions and not-for-profit agencies.
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