Upcoming Programs

Center for Entrepreneurial Leadership

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2017-18 Education Program Series

 

Best Practices in Operational Excellence - A Key Component to Profitability

January 24, 2018
7:30 AM - 10:00 AM

Alvernia University, Francis Hall Theater
Admission is Free - Reserve Your Tickets Today
 

Operational excellence is one of the keys to profitability and an above average ROI. This session will be a panel discussion on operational excellence. The panel will feature Richard Broadbent, Owner of Bench Dogs, Matt Cougle, Chief Operating Officer of Cougle’s Recycling, and John Weidenhammer, President of Weidenhammer Systems Corp. The discussion will focus on defining operational excellence, challenges to achieving it and how to overcome those obstacles. Attendees will be given the opportunity to interact with the panel to discuss their own organizations, with the goal of providing real-life examples of how these companies are achieving excellence, as well as a networking connection to other businesses who wish to learn more about this topic.

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Best Practices for Managing Cyber Risk

February 28, 2018
7:30 AM - 9:30 AM

Alvernia University, Francis Hall Theater
Admission is Free - Reserve Your Tickets Today

Even if you do nothing on the computer but send e-mails or simply hover over an innocent looking object, you are exposed to cyber risk. Cyber risk is any risk of financial loss, disruption or damage to the reputation of an organization due to digital technology behavior and systems; it is an evolution, growing in sophistication at rapid rates. There are things you can and should be doing to protect yourself, your customers and your brand. This presentation will include practical knowledge and best practices for proactively protecting your business in this tenacious environment. When it comes to cyber risk, doing nothing is not an option for success.

Michael Mixell is a partner at Barley Snyder and a member of the firm’s Business, Personal Planning, and Finance groups. In his practice, he advises a broad range of clients in the areas of corporate succession and estate planning, as well as banking and commercial, corporate and real estate matters.  Michael is also a member of the firm’s Practice Excellence committee with emphasis on process improvement, risk management, training and client service.

Donald Geiter is a partner at Barley Snyder and chair of the firm's Finance and Creditors' Rights group. As part of his practice, he counsels clients within the financial industry and beyond on cybersecurity and regulation involved with cybersecurity. Don has written articles and regularly presents on cybersecurity and how to protect a business from the problems a cyber breach can create.

David Kramer, MBA, is an experienced information systems consultant and the president of Domain Consulting Group (an information systems consulting company focused on enterprise resource planning (ERP) system implementations), and Domain Technology Group (an IT services and infrastructure company).  David’s experience includes management information systems consulting; systems analysis; systems design and implementations in large mainframe environments; analysis of “Big Data”; and design of complex distributed networks.  He has coauthored two books on relational database, and is a contributing blogger to the Huffington Post on ERP and Cyber Security topics.  David leads teams through successful implementations of enterprise planning systems.  Through David’s consulting and implementations, his clients experience dramatic improvements to their business processes resulting in efficiencies leading to an improved bottom line.

Larry Goncea is the backbone of Domain Technology’s infrastructure services. As Senior IT Consultant, Larry leads the Infrastructure and Managed Services at Domain and oversees server installations, network configurations, mail server setup, wireless installations, Microsoft Office 365 migrations, data backup configurations, network security and bandwidth management issues.  Larry is the head of Domain’s Cybersecurity program, providing services such as IT assessments, vulnerability and penetration testing, incident investigations, data recovery among others.

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Marketing Leadership: Maximizing the ROI of Your Internal Marketing Team

March 27, 2018
7:30 AM - 9:30 AM

Alvernia University, Francis Hall Theater
Admission is Free - Reserve Your Tickets Today

Implementing a successful marketing strategy is not a one person job; it requires multiple individuals from different backgrounds working together as a cohesive unit. In this session, we will discuss what characteristics make the best marketing teams tick and how you, as a leader, can maximize your team’s potential. Our panel of marketing experts will share their experiences managing teams and the specific tactics they use to stay ahead of the curve in marketing innovation. We will explore the latest marketing trends and how leading companies are implementing them into their mix to get the attention of their audiences.

Attendees will walk away with best practices for leading internal marketing teams and learn how to successfully work laterally with other departments in your organization to maximize your marketing results.

Our panelist of marketing experts include:

Jared Melzer, Director of Sponsorships and Social Media TE Connectivity: Jared considers himself a student of sponsorships and social media. He enjoys learning about how brands drive value from their partnership investments and social media campaigns. He’ll always choose the challenger brand over the market leader.  The fun is not only in winning, but figuring out how to win as a team when the odds are not in your favor.  As the Director of Sponsorships and Social Media at TE Connectivity, Jared works on leveraging the company’s partnership portfolio and developing social media campaigns that grow, engage and influence business. A graduate of Penn State University and the University of Texas-Austin, Jared has lived in New York, State College, Austin, Madrid, Los Angeles and currently calls Philadelphia home. You can follow him on Twitter @jaredmelzer.

Carolina Lobo, Chief Marketing Officer at BAYADA Home Health Care: Carolina is a globally-minded marketing professional with proven experience humanizing B2B and B2C brands -- a result of obsessive customer focus and empathy along with disciplined creativity. She has held a variety of marketing leadership roles with major companies and brands: T. Rowe Price, Listerine/Pfizer, Aramark, AmerisourceBergen,Cigna and BAYADA Home Health Care.

Tracey Welson-Rossman, Chief Marketing Officer at Chariot Solutions: Tracey Welson-Rossman is a Founding Member and Chief Marketing Officer at Chariot Solutions, a leading Philadelphia area enterprise application and mobile development consulting firm, and the Founder of TechGirlz, a non-profit organization dedicated to inspiring middle school girls to consider careers in technology. As CMO of Chariot Solutions, Welson-Rossman understands what makes the IT community tick and what resonates with them. Her responsibilities include branding, marketing and managing the Chariot sales team, while also taking the initiative when it comes to market trends and turning them into business opportunities.

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Human Resource Management: A Panel Discussion by Organizations of Best Places to Work in Pennsylvania

May 23, 2018
7:30 AM - 9:30 AM

Alvernia University, Francis Hall Theater
Admission is Free - Reserve Your Tickets Today

Chet Mosteller, Principal at Mosteller & Associates will lead a panel discussion of three firms recognized as best places to work in Pennsylvania. With tight labor markets, this discussion will focus on what these firms are doing in the areas of employee satisfaction, recruit, retention, benefits and the customer experience. The session will be participative and allow for question and answers for the audience.




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