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Exploring Digital Media with Creativity Camp 2010

Date: 6/10/2010

The Holleran Center for Community Engagement will conduct its fifth annual, two-week long Creativity Camp beginning June 21, 2010. This year’s digital media theme is called “Pod Squad: Going for the Goal.”

2010 Camp participants will have the opportunity to explore digital media using various technological mediums, such as podcasts and blogs. The participants will experiment with mixing boards, recording tools and video production equipment. All of this will be incorporated with the 2010 FIFA World Cup 2010. Participants will have the opportunity to report on game statistics and blog their predictions for the Cup win. 

Throughout the two weeks, the group will tour local media outlets such as WEEU, WFMZ, the 911 Berks Call Center, and a behind-the-scenes tour of the Reading Movies Eleven IMAX Theater, including a viewing of Toy Story 3 in Imax 3-D. 

In addition, the group will travel to Washington D.C., to visit the interactive Newseum, and to tour the Capitol building—visiting with U.S. Representative Jim Gerlach and observing the U.S. Congressional Chambers. 

A closing ceremony will be held on July 2 at St. Peter’s Church on South Fifth Street at providing an opportunity for camp participants to be recognized for their participation and achievements during camp by local community leaders. The ceremony, held at 2:00 pm, is open to family and friends, and will showcase the new skills and experiences that were acquired over the course of the two weeks.

This year’s Creativity Camp will serve 30 participants, ages 10-14, most of whom are active participants in the South Reading Youth Initiative after-school program—a signature program of the Holleran Center for Community Engagement. Mike Nerino, Assistant Professor of Computer Information Systems, will be the faculty instructor for camp, and will be assisted by Holleran Center staff Jessica Umbenhauer (Project Coordinator), Meghann Burton (AmeriCorps*PACC-VISTA), and Christopher Fake (South Reading Youth Initiative Program Manager). Alvernia students Brett Ames, Kate Roesch, and Heather Shainline will also join the staff team.

The Holleran Center for Community Engagement will also facilitate a Junior Creativity Camp 2010, held during the first week of August, for participants’ ages 7-10 years.

The South Reading Youth Initiative (SRYI), a free program designed for youth aged 7-14 who live or go to school in the South Reading area, provides after-school and summer programming supported by faculty, staff and students of Alvernia University. These programs have been generously supported by federal and state grants as well as local funders. Founded in 2006, the SRYI aims to promote continued education, mentoring and support for healthy choices through exposure to arts, culture and educational opportunities within Greater Reading.


  • History: Established as a private four-year liberal arts college in 1958, Alvernia celebrated its 50th year by being awarded university status in 2008.
  • Heritage: Founded by the Bernardine Sisters, a Catholic religious order, the university embraces the Franciscan core values of service, humility, collegiality, contemplation and peacemaking.
  • Motto: “To Learn, To Love, To Serve”
  • Campus: The main campus in Reading is 121 acres, with two satellite campuses in Philadelphia and Pottsville (Schuylkill County).
  • Location: Our residential campus is situated three miles from center-city Reading, in the scenic Blue Mountain area of Eastern Pennsylvania.
  • Enrollment: 3,000 students attend Alvernia including 1,500 traditional undergraduates, 600 continuing education students, and 780 graduate students. Over 77% of first-year students live on campus.
  • Faculty: Our professors are accomplished scholars, experts in their fields, and supportive mentors. The student-to-faculty ratio is 14:1. Most classes are 20 students or fewer.
  • Athletics: NCAA Division III, member of the Commonwealth Conference of the Middle Atlantic States Athletic Corporation and member of Eastern College Athletic Conference, 8 men’s and 10 women’s intercollegiate sports.