Jennifer Kaucher

Jennifer Kaucher


It wasn’t until she was involved with a project her sophomore year for an event-planning course that assigned her with designing marketing materials that Jennifer Kaucher, ‘13 began to discover her knack for public relations, marketing and communications.

“The materials caught the eye of the university’s marketing department and I was asked to join their team as a work-study,” explained Kaucher. “I ended up changing my major to communication with a psychology minor and it was the best decision I made in my college career.”

Kaucher continued to work in the marketing and communications department as a creative services intern where she assisted with logo designs, advertisements, video production and honed her talents with Adobe, Photoshop, inDesign and Illustrator. The summer before her senior year, she was selected as the first Alvernia student to intern with The Franklin Institute’s public relations department. “I was able to gain invaluable experience where I assisted with the print and broadcast media coverage,” she explained. “I also helped with social media, event planning and created videos.”

Today, Kaucher puts her real-world learning skills acquired through her internships to good use as a Prevention Specialist with The Council on Chemical Abuse, a non-profit organization that is responsible for the administration and management of publicly funded alcohol, tobacco and drug services. In the role she monitors the social media accounts, designs marketing materials, edits the website and films, edits and posts videos. Additionally, she visits schools to educate students about the dangers of drugs and alcohol abuse and also about the importance of technology safety. “I talk about privacy settings and what kind of information is appropriate to post online and send to friends,” she explained. “We also address current issues in today’s digital world such as cyber-bullying, online gaming and gambling and technology addiction.”

Did you know?

A National Leadership Council for Liberal Education and America's Promise study found that participating employers and recent college graduates agreed on the necessity of out of the classroom experiences. The study emphasizes the importance of providing students with important knowledge and skills but also experience putting that knowledge and skills to practical use in "real-world" settings.

Did you know?

Seventy-six percent of participating employers put "teamwork skills and the ability to collaborate with others in diverse group settings" at the top of their list of desired capabilities in new employees, according to a National Leadership Council for Liberal Education and America's Promise study. These are among the skills fostered by real-world learning experiences.

Did you know?

Service learning is a method of providing personal and academic development through work with established nonprofit organizations in the community. It is an avenue to introduce students to a professional environment without the extensive commitments of an internship.

Did you know?

Service learning provides ideal real world learning opportunities. According to SmartBlog on Leadership, doing volunteer and service work for a non-profit organization that is connected to your major or academic program of study helps develop leadership skills, expands your perspective of the world, allows you to discover new skills in a safe environment, and develops a larger network of real world contacts to draw upon once you graduate.

Did you know?

Service learning can take you outside of your comfort zone, giving you an opportunity to work with new challenges, people, politics and interpersonal dynamics. It also offers new perspective on priorities. Hanging out with people who have had different life experiences encourages you to tackle challenges from different angles. Julie Zolfo, founder of Make Success Matter said that she volunteered for six weeks at the schools in New Delhi, India.

Did you know?

"Alvernia's Career Development Center works with students to find avenues for employment, internships, co-ops, career exploration, resume development, and graduate school options. Center staff help students assess their options and identify their own "brand" to complement their life after Alvernia.

Did you know?

A recent career fair at Alvernia attracted more than 55 employers who were seeking to hire employees, co-ops and interns for their organizations. Career fairs like this one are fertile ground for students seeking real world learning opportunities and to reap the benefits of such as employers look to to hire staff members who have honed their skills and abilities via practical experiences in real situations.

Did you know?

Since its inception, Alvernia has offered real world opportunities with an emphasis on service and careers that help those in need. Field experiences in areas like criminal justice, social work, nursing, occupational therapy, health care science and teacher training among others provide our students with rich learning opportunities to test drive what it's like to work in that profession.

Did you know?

In a recent American Association of Colleges and Universities survey of 302 employers, 79 percent said institutions of higher learning should emphasize helping students apply what they learn in real-world settings, and 66 percent said that completing an internship or community field project would help prepare students for success.