SM 201 (3 credits)
Introduction to Sport Management
Explores organizational and managerial foundations of sport management, leadership styles, governance bodies, international sport management, sport tourism, critical thinking, and career options in different sport environments. Ethical challenges and legal considerations in sport management are examined.
SM 210 (3 credits)
Sport in Society
Sport is examined through the paradigm of different cultures within the U.S. and throughout the world and is discussed as a major social institution with the power to as a socializing agent and unifier of people. Complex social issues are analyzed through the forum of sport, forcing new and thought provoking ways of understanding the importance and value of different cultures within the interdependent global community. Cultural components explored include gender, race, ethnicity, religion, and class. Prerequisite: SM 201. Fulfills diversity requirement.
SM 310 (3 credits)
Facility and Event Management
Analyzes the management process required in designing, managing, and selecting sites for sport facilities. Focuses on event planning and management for sport and special events and explores the economic impact of sport facilities and events. Prerequisite: SM 210.
SM 325 (3 credits)
Sport Marketing, Promotions, and Fundraising
This course explores the marketing process and the promotional developments and strategies relative to the sport industry. Fundraising as essential to youth, interscholastic, and intercollegiate sport is discussed along with effective strategies to meet established financial goals. Prerequisite: BUS 307.
SM 440 (3 credits)
Sport Psychology
Studies the behavioral, affective and cognitive reactions to sport settings of both participants and fans. Theories and knowledge of psychology are presented in the context of applied, clinical, educational and experimental sport psychology. Focus is on how this specialty of psychology provides services to athletes and coaches based on psychological principles. Prerequisite: PSY 101. Cross-listed with PSY 440.
SM 441 (6 credits)
Cooperative Education in Sport Management
Supervised learning experience that integrates theoretical course work, career goals and objectives, and on-the-job work experience in the sports management field. Academic assignments supplement actual work experience. Prerequisite: Senior standing and a 2.75 GPA. Special consideration may be given to outstanding juniors. Students must have successfully completed 30 credits at Alvernia. Cross-listed with BUS 441.
Contact Information

Mary Ellen Wells, JD, LLM
Associate Professor of Business
Department Chair
Bus/Comm Bldg
Room 3
Phone: 610.568.1442
Fax: 610.796.8292
maryellen.wells@alvernia.edu

