Master in Business Administration – On-Campus MBA

Areas of Elective Study

At Alvernia, we understand that choosing to pursue your MBA while continuing in your career is a challenging balancing act and an investment of time and resources. Returning to school should be an experience that changes you forever. That's why we offer six areas for you to choose from so you can create a course of study that is customized to your specific career goals and future.


This area of study applies management principles to the operation of organizations in both the private and public sector. Students will consider the unique context in which organizations exist, and how to effectively capture and disperse information internally and externally. Additionally, the corporate concentration emphasizes the role of the leader in successfully communicating corporate goals and strategy.

Criminal Justice:

Criminal Justice provides an overview of the effects of legal forces on the objectives and operations of organizations, churches, schools and businesses. Critical issues such as work place violence and white collar crime are examined with a focus on detection and prevention.


Entrepreneurship is at the center of US economic growth and competitiveness. This area is designed to identify and analyze factors that contribute to the success of new business ventures, including methods to bring ideas and innovations to market.

Human Resources:

Human Resources is designed to build an understanding of the compensation and benefit principles utilized in today’s business and government agencies. Students can investigate the history of labor relations, the impact of legislative issues and mandates and techniques for effective labor negotiations.

Marketing and Communications:

Students in Marketing and Communications apply a broad range of marketing concepts, quantitative methods and communication techniques to the various marketing functions of a business. Topics such as International branding, supply chain logistics and promotion strategies provide the tools for increasing an organization’s revenue and exposure.


This area develops skills and strategies to increase effectiveness of programs and partnerships for nonprofit organizations, churches, and schools.  Students will also consider leadership issues in a nonprofit environment, effective tactics for interacting with volunteers and staff and types and structures of nonprofit organizations.

MBA Coordinator 
Image of  Dr. Beth Berret, an Executive MBA professor.
Beth Berret, Ed.D., SPHR
Associate Professor of Business
Coordinator of MBA Program

   Business & Communications Bldg.
   Room 2

Admissions Staff 

Kelly Burr, M.Ed
Coordinator of Graduate Admissions & Student Services
School of Graduate and Adult Education

   540 Upland Avenue
   Reading, PA 19611
   Phone: 610-796-8296
   Fax: 610-796-8367

Cynthia Mensch
Director, Alvernia University
Schuylkill Center

   1544 Route 61 Hwy S.
   Suite 6190
   Pottsville, PA 17901

Dana Baker
Director of Philadelphia Center
School of Graduate and Adult Education

   1355 West Cheltenham Avenue
   Melrose Park, PA 19027

master in business administration – on-campus mba

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